08/12/2020
Brendan Forget is the Executive Manager of Somersworth Nissan, a family business that is supporting the work at the Seacoast Cancer Center at Wentworth-Douglass with its “Buy For A Cause” program. The dealership donates $200 for every vehicle sold during October – National Breast Cancer Awareness Month.
In 2019, each sale was recorded – in bright pink – on a thermometer inside the dealership that grew to $28,000 in donations.
Photo Caption: Somersworth Nissan raised $28,000 for the Seacoast Cancer Center through its “Buy For A Cause” program last October.
For Ethan Clark, Vice President of Operations at Somersworth Nissan, the motivation is personal. His father received treatment at the Seacoast Cancer Center and he was looking for a meaningful way to honor his memory.
Throughout the month of October, Somersworth Nissan is decked out in pink and its large glass showroom area is transformed into a large tribute wall, where people can write messages to honor loved ones or simply sign their name. According to Forget, the wall is “littered with personal stories, and we’ve seen an incredible outpouring of support from all of our customers. So many lives have been touched by cancer, and the messages people have shared are inspiring.”
“It’s been an eye-opener for me personally, and the response has made all of us want to push the bar higher each year,” says Forget. “New customers have heard about it, and everyone seems to appreciate the opportunity to give directly to their community hospital, especially the Seacoast Cancer Center. Car salespeople are a competitive bunch, and we are 100% committed to this program and supporting cancer care in our community for many years to come.”
To learn more about planning a fundraiser for Wentworth-Douglass Hospital, contact Emily Moore at Emily.Moore@wdhospital.org or (603) 740-3292.